FREE During beta

Become the person who ships

Most focus apps punish you or lock you out. Refocus coaches you through—no blocking, no guilt, just intelligent nudges that help you finally finish what you start.

User User User User
10,000+ people reported problems with distractions

2-minute setup · No signup · No config · macOS 12+

See it in action

Watch how Refocus helps you stay focused with personalized voice coaching

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You already know the problem

You open Twitter for "just a sec" and emerge 45 minutes later, proposal untouched.

0 min

to regain focus after each distraction

0 sec

average attention span on screens

0%

more drifts in afternoon sessions

Social media uses slot machine mechanics to hijack your dopamine system. You're not weak. You're fighting an unfair fight.

Blocking apps triggers reactance—that "why are you forbidding me?" feeling. Refocus takes a different approach: voice coaching that nudges you back instead of walls that lock you out.

Why I built this

I'm Sam. I spent years thinking I had ADHD before realizing I'd just trained my brain to crave dopamine hits. Freedom and Cold Turkey made me feel punished. Forest made me feel guilty.

I wanted a coach, not a cop. So I built one.

The AI behind Refocus uses Thompson Sampling—the same algorithm Netflix uses to learn your preferences—to figure out what motivation style works for your brain. Gentle nudges. Direct challenges. Humor. It adapts.

If you've ever closed Twitter just to reopen it 10 seconds later, this is for you.

How it works

Not another blocking app. A path from chronic starter to serial finisher.

01

90-Second Setup

One-time setup: Tell it your goal ("Ship my landing page") and classify 5-10 apps. Takes 90 seconds. After that, it runs quietly in your menu bar—just observes.

Demo: 90-Second Setup
02

Progressive Voice Intervention

When you drift, Refocus escalates: Stage 1 (1 min): Gentle voice nudge personalized to your goal. Stage 2 (2 min): Slightly more direct—acknowledges what you're doing. Stage 3 (2 min): Guided breathing to reset before you return.

Demo: Progressive Voice Intervention
03

Adaptive Learning

The app learns what works for you. If gentle reminders stop helping, it tries direct or humorous approaches. Your identity goals power the nudges: "You said you want to ship projects. Your proposal is waiting."

Demo: Adaptive Learning
Three intensity presets
Gentle (3min/5min/5min) · Standard (1min/2min/2min) · Strict (30s/1min/1min)

Why this is different

Forest sells guilt. Freedom sells walls. Refocus sells transformation.

Voice Coaching, Not Notifications

Each nudge is AI-generated based on your context: current app, window title, session goal, and your identity. Delivered via natural text-to-speech for hands-free, ambient coaching.

Identity-Based Motivation

During onboarding, you define who you want to become. Research shows identity-based goals are more resilient than outcome goals. That's why Refocus asks "Who do you want to become?" not "How many hours do you want to focus?"

Learns What Works For You

Thompson Sampling optimizes which tone and approach lands. Five tones (gentle, questioning, empathetic, direct, humor) × four approaches. If gentle stops working, it adapts.

Progressive Escalation

Unlike apps that block immediately, Refocus gives you chances to self-correct. Voice nudge → second nudge → breathing exercise. You stay in control.

How Refocus compares

Forest Freedom One Sec Refocus
Approach Gamification Hard blocking Breathing pause Voice coaching
Tone Guilt
"you killed your tree"
Punishment
"access denied"
Friction
same for everyone
Personalized
learns you
Adapts to you? No No No Yes
Privacy Requires account Requires account Local Local, no account

Built for knowledge workers

Not for people who don't know they have a problem. Not for those who want hard blocking. For the self-aware who need a helping hand.

1

You do creative or deep work—coding, design, writing, analysis

2

You're self-aware enough to admit you have a focus problem

3

You feel a gap between who you are and who you want to be

4

You work remote or solo and need external accountability

5

You've tried willpower. It's not enough.

"I want to be someone who finishes what they start."
— The first thing Refocus asks you

This isn't for everyone. If you need hard blocking, use Freedom. If you want gamification, use Forest. But if you want to rebuild your attention without feeling punished or controlled, you're in the right place.

From beta users

Real feedback from people rebuilding their focus.

"I thought I had ADHD. Turns out I just fucked my dopamine with endless scrolling. Refocus helped me rebuild actual focus. Finally shipped my side project after 8 months of nothing."
Early Beta User
Software Engineer
"The voice nudges feel like a friend checking in, not a cop blocking me. That's the difference that made it stick."
Early Beta User
Product Designer
"I've tried Forest, Freedom, One Sec—none of them worked because they made me feel controlled. Refocus coaches me instead. The difference is I actually stick with it."
Early Beta User
Indie Developer

Everything you need

Built for deep work, designed to stay out of your way.

Privacy First

All data stays on your Mac. No accounts, no cloud sync, no tracking. Window titles are processed locally.

Focus Metrics

Daily focus time, drift count, context switches, and streaks. See your patterns at a glance.

Smart App Classification

Mark apps as productive, neutral, or distracting. AI suggests categories for new apps automatically.

Breathing Exercises

When voice nudges don't work, a guided breathing overlay provides a mindful reset before you return to work.

Lightweight

Native macOS app built with Rust + Tauri. Minimal CPU and memory—you won't notice it running.

Browser Extension

Track distraction in browser tabs. Knows when you're on YouTube vs YouTube Music, Twitter vs TweetDeck.

Simple pricing

Currently free while in beta. No credit card required.

BETA ACCESS
FREE

Get full access while we're in beta. Early users get grandfathered pricing when we launch paid tiers—plus direct influence on the roadmap.

  • Unlimited focus sessions
  • All nudge intensity levels
  • AI-powered app classification
  • Focus metrics & analytics
  • Browser extension included
  • Local-only, privacy-first

macOS 12+ required · Apple Silicon & Intel supported

No credit card · No signup · Just download and focus